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Jakarta, 6. December 2022 – Httpool by Aleph and Brainly have announced a new exclusive partnership in Indonesia, providing access for local marketers to the world’s leading online learning community, where solving academic problems and exchanging knowledge is key.
Brainly is a leading learning platform worldwide with the most extensive knowledge base for all school subjects and grades. 300 million students, parents and educators rely on Brainly as the proven platform to accelerate understanding and learning.
“This partnership highlights two core passions of Httpool by Aleph and its parent company, Aleph Group, bringing new digital marketing opportunities to Indonesia, as well as supporting education efforts” comments Devinder Sharma, Managing Director Httpool by Aleph Indonesia. “Our dedicated local teams are in place and ready to support local advertisers, offering in-depth knowledge on advertising with Brainly, the best place to reach students and Gen Z audiences.”
Brainly features gamification elements in the form of points and ranks. It encourages users to engage in the online learning community by answering other users’ questions. With their smartphones users are able to scan photos to instantly solve any problem they encounter, without distracting from their learning, and receive support on their homework questions. They are matched with Brainly offerings such as Community Q&A, Brainly Tutor, Math Solver, or Textbook Detective.
“For us, it is a natural next step into a closer partnership with Httpool by Aleph, which started 4 years ago in Poland. We strongly believe that Httpool by Aleph will successfully connect Brainly with advertisers looking for a brand-safe environment and engaged audience. We are impressed with Httpool by Aleph and Aleph Group growth over the past years and are excited to work side by side to provide the best possible results to our partners.” Michał Frasiński, Global sales manager at Brainly.
PRESS CONTACTS
Adam Bezeczky, Global Comms Manager, [email protected]
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About Httpool by Aleph
Httpool by Aleph represents the leading digital media platforms in APAC and more than 90+ countries. With a unique combination of access to the largest digital players, proprietary technology, and expert knowledge, Httpool by Aleph is able to support Aleph Group’s vision to equalize the digital ecosystem. Creating a world in which all advertisers have access to the vast opportunities of digital advertising.
About Aleph
Aleph is a leading global enabler of digital advertising connecting thousands of advertisers in emerging countries with the world’s leading digital platforms in 90+ markets across the globe where they do not have a physical presence enabling platforms like Twitter, Meta, Snapchat, and nearly 30+ others to expand into new markets and enabling advertisers to take full advantage of the platforms’ advertising capabilities. Through these long-lasting partnerships, Aleph creates the opportunity for all people and businesses to advertise at a local and global level without limits.
About Brainly
Brainly is a leading learning platform worldwide with the most extensive Knowledge Base for all school subjects and grades. 300 million students, parents and educators rely on Brainly as the proven platform to accelerate understanding and learning. Based in Kraków, Poland, with offices in New York City and Barcelona , Brainly apps and websites are visited by users from over 35 countries. Backed by Prosus, Point Nine Capital, General Catalyst, Runa Capital, Learn Capital and Kulczyk Investments. Learn more about Brainly at www.brainly.com.
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